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Just a Thought

1856 Views 6 Replies 4 Participants Last post by  OLT
I was reading powersports business today over lunch and there was an interesting piece about the used SxS/ATV market. They say that used SxS' are the only segment growing as used ATV sales have relatively flat lined.

Which got me thinking.

Last year Sea Doo noticed a similar trend in the PWC market, tons of growth for high end used PWCs, which prompted them to bring out the Sea Doo Spark for half the cost of a big boy ($5K MSRP for Spark)

I wonder if the SxS makers will embark on a similar product adventure, EXTREMELY barebones, light, nimble, small engine. Sell it under $10K....

Could they make a SxS that cheap, would it be capable, would it sell???
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Given that SxSs are used for practical work purposes, I think it may be hard for a company to reduce the price that much and still have the product be up to snuff as far as its capabilities are concerned. If they could do it though, I bet it would sell pretty well. Not quite the same situation, but I see the similarity. It might sell, but there would still be some who go for the used SxSs that are more capable (hypothetically)
I was reading powersports business today over lunch and there was an interesting piece about the used SxS/ATV market. They say that used SxS' are the only segment growing as used ATV sales have relatively flat lined.

Which got me thinking.

Last year Sea Doo noticed a similar trend in the PWC market, tons of growth for high end used PWCs, which prompted them to bring out the Sea Doo Spark for half the cost of a big boy ($5K MSRP for Spark)

I wonder if the SxS makers will embark on a similar product adventure, EXTREMELY barebones, light, nimble, small engine. Sell it under $10K....

Could they make a SxS that cheap, would it be capable, would it sell???
You described the kawasaki mule 610. Actually these honda arent far off.
You described the kawasaki mule 610. Actually these honda arent far off.
AHAHA turns out I did, never even knew about those :eek: I checked out the Kawi site but they list them as 2011's...

They still in production?
Another benefit of making a cheaper SxS would be the profit you could make on after market parts. Even if Honda were to take a hit to profitability per vehicle sold, if they sell really well Honda could make up that loss through the sale of attachments that could be sold at the price they are now. That's how Honda makes money off of their Grom mini-bike.
Another benefit of making a cheaper SxS would be the profit you could make on after market parts. Even if Honda were to take a hit to profitability per vehicle sold, if they sell really well Honda could make up that loss through the sale of attachments that could be sold at the price they are now. That's how Honda makes money off of their Grom mini-bike.
it could backfire as real aftermarket parts makers would swoop in and underpin honda pricing. honda accessories are usually pricey
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